Notes from the Idol PV Couch– Week 6 2017 (0212 – 0218)

Over at New School Kaidan, I write a few words about some of the recently released promotional videos. At times, this is a bit of a grueling task, and all of my thoughts can get a little scattered when multiple PVs are released on the same day. But, I always try to present the promotional videos in the best light possible, and I try to remember that each of these pieces of entertainment for your a me is actually the manifestation of a dream for some young girl or girls out there in Japan. Here then is a collection of those write-ups, with a few words sometimes added after a week+ of viewing.

This week we have Promotional videos from:

X21 – Beautiful X

Ahead of their 2nd album, X21 release the promotional video for “Beautiful X”. The PV completely envelopes the girls in a white cyc (that white stage with no corners), where the girls either perform their choreography or mug lovingly for the rotating camera. The sense of perspective slowly fades as the girls move towards and away from the camera’s viewfinder. Eventually, I didn’t know which way was up anymore. “Beautiful X” really shines when the girls are given their solo close-ups. True to the Bishoujo Contest origins of the group, X21 members are all pretty in a way that outpaces most other idol groups. With soft lighting and a gentle breeze, you’re sure to find a girl that suits your fancy.

Beyond the Couch

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2014 Single of the Year!

Do you know what gives me a hard time? End-of-the year lists. For someone like me, who likes and tries to find value in the littlest of things, every decision involves a heart wrenching choice. Regardless, my idol friends on Twitter (you know who you are) provided me with enough motivation to attempt an end of the year list of idol releases. I agreed to this undertaking for a couple of reasons. Firstly, this undertaking provides me the motivation to look and listen at a wide cross-section of idol music. Lots of idol groups have been popping up of late, and without this project I feel like I was missing many groups that I would love.

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Beauty Shots

Some very artistic photographs of various idols were recently brought to my attention. These all come from the website Beauty News Tokyo. I don’t know anything about the website other than the pretty models they use! So are you ready?

We start with Super Girls’s Goto Aya. This looks to me like it was ripped from Akira. You know the part with all the stuffed animals?
 photo GotoAyaSuperGirls01_zps938f9265.jpg
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BiS “Mura Mura” PV


First of all … wow. Brandnew Idol Society shows no mercy in this PV. “Mura Mura” is an exercise in perversion, the state of idols, and the state of wota. From the bald caps and plaid skirts to a “pup tent”, BiS ridicule the viewer, and they ridicule themselves. They simultaneously give the viewers a middle finger and a wink, all the while knowing that we’re going to eat it up regardless. Continue reading

BiS enjoy being naked?

I can’t get around this very easily.  The first thing you are going to notice about this PV is “naked” people rotating in space.  So there.  It happens.  And FTR, they’re not really naked, but that doesn’t really matter.

BiS are now easily the most ambitious idol group I have ever seen.  They don’t really seem interested in doing things the normal way.  Take this song, “Ash.”  I assume that it is from they’re latest release “Idol is Dead” on sale on October 24 (you can buy it here: CD Japan) … I’m going to definitely pick up a copy.

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